Nata Pavliv's profile

Label for packaging chicken jerky

This project involves the development of a label for dried fruits and chicken jerky for the brand "Haluts'ki Marcypany" (Galician Marzipans). The work includes the integration of the company's logo, detailed composition of the product, as well as storage instructions and expiration date.
The label design is executed in a warm color scheme, hinting at the homemade and natural character of the product. An important part of the design is the clear placement of the logo at the top of the label, providing brand recognition. Below is the product title "Chicken Jerky" using an attractive font that draws attention.
The list of ingredients for each product type (for example, with smoked paprika, pickling barbecue, honey-mustard, and European) is presented separately, ensuring convenience for consumers in choosing by taste. Instructions for storage and shelf life are located at the bottom of the label, where the production date is also indicated.
This design considers the importance of clarity and convenience for the consumer, combining aesthetic appeal with practical information. Additionally, the use of a QR code at the bottom of the label provides easy access to additional information about the product and brand online. The development of this label reflects attention to detail and focus on ensuring a high level of customer satisfaction.
Label for packaging chicken jerky
Published:

Label for packaging chicken jerky

Published: